Looking For a LifeLock Alternative?Say Hello to Identity Guard.
Save 33% | $19.99/mo. regularly
$29.99/mo.
A Trusted Leader
in Identity Protection
See Why People Are Switching to Identity Guard
Norton LifeLock
Starts at $8.33/mo
Starts at $7.99/mo
Better Price
Protect 5 adults and unlimited kids
Generous Family Plans
Only 2 adults, 5 kids max
Up to $5M insurance
Up to $3M insurance
Identity Theft Insurance
Up to 250X faster alerts¹
Fraud Alerts
24/7 100% U.S.-based Customer Support
Only restoration specialists are U.S.-based
100% U.S.-based
Our comparison methodology combines ratings and reviews from third-party professional and consumer review sources as of April 2025. This comparison does not solely reflect Aura's subjective opinions, tests, or experiences.
Here’s What Our Happy Customers are Saying
I wholeheartedly recommend
Detected identity fraud immediately
Fantastic
“We’ve had Identity Guard for quite some time. I feel completely comfortable and confident in the way Identity Guard conducts business. I highly recommend them.”
“I used to have Lifelock. They never notified me of anything. Identity Guard has notified me of every change to my account. I feel safe with them and their customer service is awesome.”
“Thanks to prompt notification of identity theft and with the help of Janet from Identity Guard I was able to shut down an illegal credit card issued in my name before it was used.”
Posted on Trustpilot.com by Pat K.
Posted on Trustpilot.com by Justice T.
Posted on Trustpilot.com by Bruce G.
Why Choose Identity Guard?
We've protected millions of individuals and families in the last 25 years in business.
Comprehensive Monitoring
Identity Guard plans monitor the aspects of your identity that you’re worried about – and the ones that you haven’t thought to worry about yet.
Faster Alerts
We deliver some of the fastest alerts in the industry.¹ You’ll find out in minutes (not days or hours) about activity in your credit file.
Unbeatable US-Based Customer Support
Identity Guard’s customer support team is at the heart of what we do. They’re true experts, and some of the most patient people we’ve ever met.
Get Our Best Protection
Ultra
Total
Save XX%
Value
Save XX%
Save XX%
Premium Identity + Credit Protection
Basic Identity Protection
Standard Identity + Credit Protection
$XX.XX
$XX.XX
$XX.XX
$X.XV
$XX.XT
$XX.XU
Special intro offer
Special intro offer
Special intro offer
- Select a Billing Term
- Billed Annually — Save 50%
- Billed Monthly
- Select a Billing Term
- Billed Annually — Save 50%
- Billed Monthly
- Select a Billing Term
- Billed Annually — Save 50%
- Billed Monthly
What's Included
What's Included
What's Included
US-based Customer Care Team
US-based Customer Care Team
US-based Customer Care Team
$1 Million Identity Theft Insurance**
$1 Million Identity Theft Insurance**
$1 Million Identity Theft Insurance**
White Glove Fraud Resolution
Basic Identity Protection
Standard Identity Protection
Data Breach Notifications
Data Breach Notifications
Premium Identity Protection
Dark Web Monitoring
Dark Web Monitoring
Data Breach Notifications
High Risk Transaction Monitoring
High Risk Transaction Monitoring
Dark Web Monitoring
Bank Account Monitoring
High Risk Transaction Monitoring
Online & Device Security
Bank Account Monitoring
Standard Credit Protection
Safe Browsing Tools
Credit & Debit Card Monitoring
Password Manager
3-Bureau Credit Monitoring
401k & Investment Monitoring
Monthly Credit Score*
Home & Auto Title Monitoring
Criminal & Sex Offense Monitoring
Online and Device Security
USPS Address Change Monitoring
Safe Browsing Tools
Password Manager
Premium Credit Protection
3-Bureau Credit Monitoring
3-Bureau Annual Credit Report
Experian Credit Lock
Monthly Credit Score*
Online and Device Security
Safe Browsing Tools
Password Manager
* The score you receive with Identity Guard is provided for educational purposes to help you understand your credit. It is calculated using the information contained in your Equifax credit file. Lenders use many different credit scoring systems, and the score you receive with Identity Guard is not the same score used by lenders to evaluate your credit.
** The Identity Theft Insurance is underwritten and administered by American Bankers Insurance Company of Florida, an Assurant company. Please refer to the actual policies for terms, conditions, and exclusions of coverage. Coverage may not be available in all jurisdictions. Review the Summary of Benefits.
*** Child members on the family plan will only have access to online account monitoring and social security number monitoring features. All adult members get all the listed benefits.
**** White glove fraud remediation is only available to Ultra plan members.
¹ ath Power Consulting, February 2018
² 60-day money back guarantee is only available for our annual plans purchased through our websites or via our Customer Support team. You may cancel your membership online and request a refund within 60 days of your initial purchase date of an eligible Identity Guard membership purchase by calling us at 1-855-443-7748.
Your card will be charged either a monthly or annual fee, depending on the membership plan you choose. You may cancel your membership anytime simply by contacting us. Refer to our terms of service for our billing policy.
No one can prevent all identity theft or monitor all transactions effectively.
IDENTITY GUARD AND ASSOCIATED DESIGNS ARE TRADEMARKS OR FEDERALLY REGISTERED TRADEMARKS OF AURA SUB, LLC, REGISTERED IN MANY JURISDICTIONS WORLDWIDE.
Ⓒ {YEAR} Aura. All Rights Reserved